Partnerships with the Rainforest Foundation
71 percent of CEOs and marketing directors believe that Cause Related Marketing can enhance corporate or brand reputation. And, 81 percent of consumers agree that when price and quality are equal, they are more likely to buy a product associated with a cause.
The Rainforest Foundation works with a range of corporate partners including:
BRITVIC AND THE REALLY WILD DRINKS COMPANY
The Rainforest Foundation has embarked on a new cause-related partnership with Britvic and its Really Wild Drinks Company which will see a donation of £25K going towards the development of a school programme in the Cameroon rainforest.
The Really Wild Drinks donation will give young indigenous people, who suffer from extreme poverty and discrimination in the Cameroon rainforest, access to education so that they have the skills and tools to stand up for their rights. Lauretta Taupin, corporate responsibility advisor at Britvic calls the partnership "a perfect fit" for the Really Wild Drinks brand which was created specifically for schools in the UK.
COMTE CATHARE
The Rainforest Foundation worked successfully to help the wine company Comte Cathare develop a new range of products.
BRITVIC AND THE REALLY WILD DRINKS COMPANY
The Rainforest Foundation has embarked on a new cause-related partnership with Britvic and its Really Wild Drinks Company which will see a donation of £25K going towards the development of a school programme in the Cameroon rainforest.
The Really Wild Drinks donation will give young indigenous people, who suffer from extreme poverty and discrimination in the Cameroon rainforest, access to education so that they have the skills and tools to stand up for their rights. Lauretta Taupin, corporate responsibility advisor at Britvic calls the partnership "a perfect fit" for the Really Wild Drinks brand which was created specifically for schools in the UK.
COMTE CATHARE
The Rainforest Foundation worked successfully to help the wine company Comte Cathare develop a new range of products.
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